To grow a successful chiropractic practice, there are four key principles that can help improve both your practice and business. These principles are based on years of experience working with doctors and staff in the field.
1. Practice Success Depends on Two Key Factors
- Quality clinical outcomes: Delivering effective results for your patients.
- Quality support: Ensuring your practice has the infrastructure and administrative help to maintain and grow.
While excellent results are critical, support is equally important. As your practice grows, administrative demands increase, and these are often overlooked. The key is balancing patient care with behind-the-scenes tasks like scheduling, billing, staff management, marketing, and more. Without proper support, your clinical focus can be distracted.
Remember: It’s not chiropractic that slows you down—it’s everything else!
2. Better Support Leads to More and Better Services, Resulting in Increased Revenue
The equation is simple: Improving the support for your practice will enhance both the quality and quantity of services provided. With increased and improved services, your revenue will naturally rise. It’s a logical and proven cycle.
3. Better Management Leads to Stronger Practice Performance
Studies show that the most successful practices often have someone in a managerial role, even if they’re not fully trained. These offices tend to have higher and more stable production. The best business owners understand the importance of having a manager, even if they’re still training them.
4. Gallup’s Insight: Management is Key to Long-Term Success
Gallup, a global analytics company, confirms the importance of good management. In their book *It’s the Manager*, they state that **the quality of managers and team leaders is the single most important factor in long-term organizational success. This underscores how critical it is to invest in strong management.
Enter the Goal-Driven Practice MBA
Based on these insights, a new program was created to train chiropractic managers: the Goal-Driven Practice MBA. This program focuses on improving the support system within your practice to enhance both patient care and practice performance. If you’re interested in a personalized training program for your practice, the next session starts in April. Only 10 offices are accepted, ensuring a highly tailored experience.
If you’re interested, contact Linda, the program coordinator, to discuss whether it’s the right fit for your practice.
Seize the Future: Take action now to elevate your practice.
Ed