{"id":7421,"date":"2025-12-16T09:34:02","date_gmt":"2025-12-16T15:34:02","guid":{"rendered":"https:\/\/pmaworks.com\/observations\/?p=7421"},"modified":"2026-01-01T06:46:37","modified_gmt":"2026-01-01T12:46:37","slug":"pain-is-the-last-to-show-and-the-first-to-go-in-chiropractic-healthcare","status":"publish","type":"post","link":"https:\/\/pmaworks.com\/observations\/pain-is-the-last-to-show-and-the-first-to-go-in-chiropractic-healthcare\/","title":{"rendered":"Pain is the Last to Show and the First to Go in Chiropractic Healthcare"},"content":{"rendered":"<p>Previously published on <a href=\"https:\/\/www.goaldriven.com\/post\/chiropractic-and-healthcare-patient-education-last-to-show-first-to-go\" target=\"_blank\" rel=\"noopener\">The Goal Driven Business<\/a><\/p>\n<div data-breakout=\"normal\">\n<h2 dir=\"auto\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/static.wixstatic.com\/media\/d163e4_d8759549a46e40dead280c25df897ab9~mv2.jpg\/v1\/fill\/w_1466,h_1266,al_c,q_90\/d163e4_d8759549a46e40dead280c25df897ab9~mv2.webp\" alt=\"pain level of a subluxation \" width=\"345\" height=\"299\" \/><\/h2>\n<h2 style=\"text-align: center;\"><strong>An Important Chiropractic Patient Education Tip<\/strong><\/h2>\n<p>I recently visited a highly successful practice that had its usual issues and wanted to expand to the \u201cnext level.\u201d<\/p>\n<p>What did they need? More marketing, more staff training, more associates!<\/p>\n<p>Sure.<\/p>\n<p>But they also needed to tend to the basics, and here is one that is simple but easily overlooked:<\/p>\n<h2 style=\"text-align: center;\">Chiropractic Patient Understanding of Symptoms<\/h2>\n<p>I learned this early on: subluxations and other dysfunctions of the spine and joints can be present long before pain or other symptoms show up.<\/p>\n<p>Finally, the individual drags themselves in to see you, and you begin care. After a few visits, the pain subsides. Yahoo!<\/p>\n<p>Are they fixed? Probably not.<\/p>\n<p>They have moved from <em>acute care to corrective care.<\/em> (You may call it something different, but the idea is the same.)<\/p>\n<p>Your patient may not be familiar with this distinction. Hence, the report of findings and the importance of future patient education.<\/p>\n<h2 style=\"text-align: center;\">\u201cHow are You Feeling?\u201d<\/h2>\n<p>So it was with some dismay that, visiting this office with excellent doctors, I kept overhearing them greet the patients with \u201chow are you feeling?\u201d<\/p>\n<p>What!! What did you say?<\/p>\n<p>Nooo!<\/p>\n<p>Patient thinks, \u201cHey, I\u2019m feeling pretty good. No need to come in anymore. Bye!\u201d<\/p>\n<p>Two months later, they hobble back in: \u201cDoc, I have the same problem.\u201d<\/p>\n<p>So, what should you say? You want to be nice and show interest. You do care, and would like an update, right? So what do you say?<\/p>\n<p>Just be genuinely interested and ask them how they are doin\u2019? Or better, try these:<\/p>\n<ul>\n<li>\u201cHow are you moving this week?<\/li>\n<li>\u201cWhat improvements have you noticed?\u201d<\/li>\n<\/ul>\n<p>I am not a doctor and would not presume to suggest care procedures. But this is a matter of patient education, marketing, and business development.<\/p>\n<p>You want to improve their function, structure, and health. Maybe their mindset as well.<\/p>\n<p>And <em>of course<\/em>, you want them pain-free.<\/p>\n<p>Just remember that pain shows up last, and usually leaves before your work is done.<\/p>\n<p>Get this on your chiropractic and healthcare patient care checklist and for a reminder, review it often. I bet you\u2019ll see an improvement in outcomes and retention. Even a 10% increase in patient retention can significantly impact your practice outcomes and bottom line.<\/p>\n<p>If your goal for your patients includes pain relief AND better function, this can help.<\/p>\n<p>Stay Goal Driven,<\/p>\n<p>Ed<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Previously published on The Goal Driven Business An Important Chiropractic Patient Education Tip I recently visited a highly successful practice that had its usual issues and wanted to expand to the \u201cnext level.\u201d What did they need? More marketing, more &hellip; <a href=\"https:\/\/pmaworks.com\/observations\/pain-is-the-last-to-show-and-the-first-to-go-in-chiropractic-healthcare\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[176,5,211,1],"tags":[],"class_list":["post-7421","post","type-post","status-publish","format-standard","hentry","category-chiropractic-2","category-chiropractic-marketing","category-patient-retention-chiropractic-marketing","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/7421","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/comments?post=7421"}],"version-history":[{"count":2,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/7421\/revisions"}],"predecessor-version":[{"id":7423,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/7421\/revisions\/7423"}],"wp:attachment":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/media?parent=7421"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/categories?post=7421"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/tags?post=7421"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}