{"id":42,"date":"2008-07-22T12:18:22","date_gmt":"2008-07-22T17:18:22","guid":{"rendered":"http:\/\/www.pmaworks.com\/observations\/2008\/07\/22\/spinefest\/"},"modified":"2018-05-21T14:31:04","modified_gmt":"2018-05-21T19:31:04","slug":"spinefest","status":"publish","type":"post","link":"https:\/\/pmaworks.com\/observations\/spinefest\/","title":{"rendered":"Spinefest"},"content":{"rendered":"

Dr. Don Warren and his happy team of professional chiropractic assistants created one of the greatest and most fun special promotions I’ve seen a long time. They call it Spinefest.<\/p>\n

One type of an effective Special Promotion<\/a>\u00a0 ties into a donation program, which in this case, was a food drive. Not only were they able to generate money for the “Feed the Hungry”<\/a> program and get great publicity doing so, they also fostered good will in the community and as a result, saw their new patient numbers head skyward.<\/p>\n

They do this every fall. A recent magazine article just came out featuring Dr. Warren on the back cover. (Note: The article states that Dr. Warren is president of his state association which is incorrect.)<\/p>\n

<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Dr. Don Warren and his happy team of professional chiropractic assistants created one of the greatest and most fun special promotions I’ve seen a long time. They call it Spinefest. One type of an effective Special Promotion\u00a0 ties into a … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,9,10],"tags":[],"class_list":["post-42","post","type-post","status-publish","format-standard","hentry","category-chiropractic-success","category-general","category-marketing"],"_links":{"self":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/42","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/comments?post=42"}],"version-history":[{"count":2,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/42\/revisions"}],"predecessor-version":[{"id":5077,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/42\/revisions\/5077"}],"wp:attachment":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/media?parent=42"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/categories?post=42"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/tags?post=42"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}