{"id":2769,"date":"2013-02-13T14:27:57","date_gmt":"2013-02-13T20:27:57","guid":{"rendered":"http:\/\/pmaworks.com\/observations\/?p=2769"},"modified":"2019-12-17T16:27:04","modified_gmt":"2019-12-17T22:27:04","slug":"list-of-chiropractic-training-webinars","status":"publish","type":"post","link":"https:\/\/pmaworks.com\/observations\/list-of-chiropractic-training-webinars\/","title":{"rendered":"26 Chiropractic Training Webinars presented by Petty, Michel & Associates"},"content":{"rendered":"

The following is a list of 26 training webinars put on by Petty, Michel & Associates.<\/strong> These were recorded live\u00a0 for doctors who wanted to improve their skills as a CEO, for the office managers, and for marketing managers. The links provided take you to the recorded webinars on PM&A’s members site.<\/p>\n

Over the years, we have learned a seemingly obvious fact: Any difficulties you are having in practice or in business usually do not stem from clinical issues, but from administrative ones.<\/strong><\/p>\n

Why are CEO’s paid so much?<\/strong><\/p>\n

One reason is that they can make such profitab<\/strong>le difference in the business that boards of directors and accountants see that rewarding them is a good investment. Likewise, good managers and good marketers can be worth their weight in gold.<\/p>\n

In chiropractic business training, however,<\/strong> there has been little adequate training or support for these roles.\u00a0 Yet the comparison to high paid executives and managers in other businesses also apply your office.\u00a0 The more effective you are as a practice CEO and leader,\u00a0 the more your office will be prosperous. And the better your office manager is, or your marketing coordinator, the more solvent your business will also be.<\/p>\n

CEO Webinars<\/span><\/strong><\/p>\n

\u00a01. <\/i><\/b>How to Be an Effective Practice CEO<\/strong><\/i>\u00a0<\/strong> Video<\/a>
\nIf you are struggling with the ups and downs of a stressful practice, or have finally \u201csettled\u201d into a comfort zone producing much lower than you know you are capable of, this program is for you.<\/p>\n

\u00a02. Capacity Constraints<\/strong><\/i><\/b> : 33 minutes \u2013 Summary and Video<\/a>
\nDo you work hard but you just don\u2019t get as far as you should? The reason may be that you are running into unseen bottlenecks that are choking off your production and suffocating your growth. This is the subject of Capacity Constraints.<\/p>\n

3. Management by the Numbers<\/i><\/strong>: 44 minutes \u2013 Summary and Video<\/a>
\nManagement is a subject that has techniques to help you go from where you are to where you want to be.<\/p>\n

Management By the Numbers (MBN)\u00a0 can be faster and more accurate than other forms of management, and help build staff morale and make it more self directed.<\/p>\n

\u00a04. Creating your Dream Team<\/i> <\/strong>Summary and Video<\/a>A virtual \u201clive\u201d interview with the doctor and staff of a true chiropractic dream team. Find out what they do to achieve high numbers, profit, and fun.<\/p>\n

\u00a05. The <\/i><\/strong>Fast Flow<\/b><\/em> Practice CEO<\/i><\/strong>\u00a0 -55 minutes webinar video and summary.
\n<\/b><\/a>One of the biggest challenges in running and growing your business is the time it takes you away from seeing patients and from your family.\u00a0 We have solved this with what we call the Fast Flow Practice CEO System.\u00a0\u00a0 A new system derived from old principles.<\/p>\n

Chiropractic Office Manager Training Webinars<\/span><\/b><\/p>\n

1. Chiropractic Office Manager Training Webinar- Part I \u2013 Fundamentals of Practice Management <\/i><\/strong>[Summary, Video]<\/a>
\n<\/b><\/a><\/em>Part I covers the fundamentals of Practice Management (55 minutes)<\/p>\n

2. Chiropractic Office Manager Training Webinar- Part II<\/i><\/strong> \u2013 Tips and Tricks to make the office more efficient<\/i><\/strong> [Summary, Video]<\/a>
\n<\/b><\/a><\/em>Part II reveals tips and tricks of what an office manager can actually do in the office on a day to day basis to make things run smoother and\u00a0 significantly improve the volume and quality of services. (55 minutes)<\/p>\n

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\n<\/strong><\/p>\n

\u00a03. Chiropractic Office Manager Training Webina<\/i><\/strong>r \u2013 It\u2019s All About the Patient, the Doctor and the MISSION\u00a0<\/i><\/strong> [Summary, Video and Study Guide]<\/a>
\nThere are procedures to help the patients and procedures that help the doctor help the patient and then there is Everything Else.\u00a0 Tips on how to deal with Everything Else. (30 minutes)<\/p>\n

4. Chiropractic Office Manager Training Webina<\/i><\/strong>r<\/i><\/strong> – <\/em>How to Hire the Right Team Member<\/i><\/strong> \u00a0 <\/em>Summary, Video and Study Guide<\/a>.
\nThis webinar\u00a0 covers eight principles for hiring the right team member from knowing when to hire, who to hire and how to hire.<\/p>\n

5. Chiropractic Office Manager Training Webina<\/i><\/strong>r<\/i><\/strong>–\u00a0 How to Best to Train Your Staff\u00a0 <\/i><\/strong>Summary, Video and Study Guide<\/a>
\n<\/strong>This webinar covers eight tips\u00a0 to improve the performance of your team.\u00a0 Training plays a big part in team building.<\/p>\n

6. Chiropractic Office Manager Training Webina<\/i><\/strong>r<\/i><\/strong>\u00a0–\u00a0 The Office Manager Job Description<\/i><\/strong>\u00a0 <\/em>Summary, Video and Study Guide<\/a>.
\nThis class covers 17 essential duties of the office manager. Both the doctor and the office manager should watch and discuss these duties.<\/p>\n

7. Chiropractic Office Manager Training Webina<\/i><\/strong>r<\/i><\/strong>\u00a0\u2013 <\/em>Team Meetings \u00a0 <\/i><\/strong>Summary, Video and Study Guide<\/a>.
\nThis is an overview of 8 essential actions to help you improve your meetings and make them faster, more fun, and more effective. Plus, different types of short meetings that your team can grow.<\/p>\n

8. Chiropractic Office Manager Training Webina<\/i><\/strong>r<\/i><\/strong>\u00a0\u2013 Motivating Your Staff<\/i><\/strong> \u2013 Video\u00a0 <\/a>Ms. Phyllis Frase shares 5 secrets to keeping yourself and your staff motivated.<\/b><\/em><\/p>\n

9. Chiropractic Office Manager Training Webina<\/i><\/strong>r<\/i><\/strong>\u00a0\u2013 Reviews<\/i><\/strong>\u00a0\u00a0\u00a0 Video<\/a>
\n<\/a>Employee reviews are often neglected, or are dreaded by employee and doctor. This webinar covers the basic steps to make them effective and positive for both doctor and employee.\u00a0 Approx 37 minutes.<\/p>\n

10. Chiropractic Office Manager Training Webina<\/i><\/strong>r<\/i><\/strong> \u2013 Roles and Goals<\/i><\/strong> \u00a0Summary, Video and Study Guide<\/a>
\nWhat Are The Key Roles In Your Office? A hidden barrier in many offices has to do with confusing roles and job duties. Clear these up and see how much smoother patients and paper flow, and happier the team becomes.\u00a0 Small office or big health business, clarify these 8 roles and the numbers will go up.<\/p>\n

Chiropractic Marketing Manager Training Webinars<\/span><\/b><\/p>\n

\u00a01. Marketing Management \u2013 Session I<\/i><\/strong> \u2013 Summary and Video<\/a> The Why, What and How of Marketing. Getting your Marketing off the Ground. (55 minutes)<\/p>\n

\u00a0<\/i><\/strong> 2.<\/strong> Marketing Management \u2013 Session II<\/strong><\/i> \u2013 Summary and Video<\/a>\u00a0 Specific Marketing Manager Duties \u2013 Your Job Description.\u00a0 General Overview of the Most Effective Marketing Procedures in Each of the 11 Marketing Categories (55 minutes)<\/p>\n

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\u00a03. Marketing Tips for Chiropractic Marketing Manager<\/i><\/strong>s<\/i><\/strong> \u2013<\/i> Summary and Video<\/a> \u00a0 This is a short version of marketing management and some tips for the upcoming months. What are the three levels of marketing?\u00a0 What part does communication have in your marketing?\u00a0 How to engage your patients in your marketing efforts.\u00a0 Upcoming special promotions. (30 minutes)<\/p>\n

\u00a04. Marketing Tips for the Chiropractic Marketing Manager<\/i><\/strong><\/i> \u2013 Summary and Video<\/a> This webinar covers: Powerful internal marketing script, Report of findings referral procedure,\u00a0 upcoming spring promotions, with special attention to utilizing Earth Day as an opportunity to promote your services.<\/p>\n

\u00a05. Scheduling Chiropractic Screenings and other External Events<\/i><\/strong> –<\/i><\/strong> Summary and Video <\/a><\/i>.\u00a0 How to Schedule External Events And Create External Referral Sources.\u00a0 Types of events, Outcomes, Purpose. How to plan the events and get them scheduled.(30 minutes)\u00a0<\/i><\/p>\n

\u00a06. <\/i><\/b>The Art of Chiropractic Spinal Screenings<\/strong><\/i>.<\/strong> \u2013 Summary and Video<\/a> . Spinal Screenings \u2013 The Queen of External Marketing.\u00a0 Everyone has done at least a few\u00a0 spinal screenings. You have probably had some success with them. But how much better could you do if you knew the fundamentals of this time tested external marketing activity?\u00a0 This is a three part series on spinal screenings. This session we will review the most fundamental principles of screenings. Get these, and all else will follow.(45 minutes)<\/p>\n

7. Chiropractic\u00a0 Infomercials<\/i>.<\/strong> \u2013 Summary and Video<\/a> .
\nWhatever happened to Infomercials? They\u2019re still around and they still work. And you can do them very inexpensively. You just need to know how.<\/p>\n

This webinar will give you practical examples and include forms for you to use in producing your own amateur and informational marketing that can help you create more new patients and keep the ones you have.<\/p>\n

8. Chiropractic <\/i>Patient Education<\/i><\/strong> \u2013 <\/strong>Summary and Video<\/a> (45 min)
\nWe go over 7 basic strategies that cover the entire horizon of patient education and explain why it is so necessary to educate your patients if you want them to be healthier.<\/p>\n

9. Chiropractic\u00a0 Patient Retention<\/i><\/strong> \u2013 Summary and Video<\/a>
\nIf you understand the underlying basics of patient retention your appointment book should always be full.\u00a0 Covered in this webinar is: Patient retention should be based on Principles \u2013 not gimmicks. Where are we you taking your patients? Why they quit?\u00a0 The cost of not getting them there.<\/p>\n

\u00a010. Chiropractic Special Promotions<\/i><\/strong>\u00a0 (55 minutes) \u2013 Webinar plus Summary<\/a>.
\nThis webinar covers different promotions by month. You will learn 2-4 different practical promotions for each month of the year. More importantly, you will learn how to organize them so that they are time effective and productive.<\/p>\n

11. \u00a0 Innate Marketing<\/i><\/strong>\u00a0 (55 minutes) \u2013 Webinar plus Summary<\/a>.
\nThere are stories that float around every now and then about how some offices can simply \u201cthink\u201d\u00a0 \u201cNew Patients\u201d and they come in.
\nAre these stories an urban legend? A myth, or a fact? Can staff or doctors \u201cconcept\u201d new patients in the door. Is this true? If so, how can you do this?\u00a0 10 steps to help you generate more patient visits through \u201cconcepting.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

The following is a list of 26 training webinars put on by Petty, Michel & Associates. These were recorded live\u00a0 for doctors who wanted to improve their skills as a CEO, for the office managers, and for marketing managers. The … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[176,147,5,169,191,185],"tags":[188,359,194,379,195],"class_list":["post-2769","post","type-post","status-publish","format-standard","hentry","category-chiropractic-2","category-chiropractic-leadership","category-chiropractic-marketing","category-chiropractic-practice-building","category-staffteam-training","category-teleclasseswebinars","tag-ceo","tag-marketing","tag-office-manager","tag-training","tag-webinars-2"],"_links":{"self":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/2769","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/comments?post=2769"}],"version-history":[{"count":20,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/2769\/revisions"}],"predecessor-version":[{"id":5549,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/2769\/revisions\/5549"}],"wp:attachment":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/media?parent=2769"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/categories?post=2769"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/tags?post=2769"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}