{"id":1220,"date":"2004-06-10T14:28:36","date_gmt":"2004-06-10T19:28:36","guid":{"rendered":"http:\/\/pmaworks.com\/observations\/?p=1220"},"modified":"2011-01-24T14:30:28","modified_gmt":"2011-01-24T20:30:28","slug":"components-of-patient-retention","status":"publish","type":"post","link":"https:\/\/pmaworks.com\/observations\/components-of-patient-retention\/","title":{"rendered":"Components of Patient Retention"},"content":{"rendered":"<p>There are three keys to retention, in this order of importance:<\/p>\n<ol>\n<li><strong>Rapport<\/strong>.  A bond of friendship, a relationship based upon the patient\u2019s sense of  being understood and cared for, and cared about, by the doctor. <em><span style=\"text-decoration: underline;\">Be genuinely interested<\/span><\/em><span style=\"text-decoration: underline;\">.<\/span><\/li>\n<li><strong>Control. <\/strong>The doctor knows  best. That is why the patient is seeing you and paying you. The patient  will feel more secure and confident if they feel that their doctor is  in precise control of their specific treatment program. They can gain  this experience from you by your friendly assertions to comply with what  you recommend for them.\u00a0 <em><span style=\"text-decoration: underline;\">Be the <strong>boss<\/strong><\/span><\/em><strong><span style=\"text-decoration: underline;\">.<\/span><\/strong><\/li>\n<li><strong>Education.<\/strong> You can talk and you can tell, and you can have posters and videos and  give lectures, and even these may not help get the patient to appreciate  the need for continued care. However, you should do these and more. You  are competing against not only an entrenched bias towards an  \u201coutside-in\u201d approach, but a cultural tendency for the \u201cquick fix\u201d.  Additionally, you are up against a continuous bombardment by industries  with a vested interest to sell their pharmaceutical and medical products  and services. Never give up on patient education, however. Use examples  of any fitness program. It takes <span style=\"text-decoration: underline;\">time<\/span>, it takes repetitive <span style=\"text-decoration: underline;\">work<\/span>, and it takes <span style=\"text-decoration: underline;\">effort<\/span>.  You can write that down. (I knew a chiropractor who wrote this done on  the patient\u2019s x-rays while giving a report of findings!)<\/li>\n<\/ol>\n<ul>\n<li>TIME<\/li>\n<li>REPETITION<\/li>\n<li>EFFORT<\/li>\n<\/ul>\n<p>Freedom from pain comes ultimately from being healthy, which has to be <span style=\"text-decoration: underline;\">maintained<\/span> more than <span style=\"text-decoration: underline;\">obtained<\/span><span style=\"text-decoration: underline;\">.<\/span><\/p>\n<p>Education  as a whole can be very difficult. It is a skill you have to develop. It  is best done in person. You are a doctor, a teacher. The education has  to be simple: you have to relate it to real conditions of the patient  and people they know, you have to be interested in the subject, and the  education has to be just a bit entertaining.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>There are three keys to retention, in this order of importance: Rapport. A bond of friendship, a relationship based upon the patient\u2019s sense of being understood and cared for, and cared about, by the doctor. Be genuinely interested. Control. The &hellip; <a href=\"https:\/\/pmaworks.com\/observations\/components-of-patient-retention\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-1220","post","type-post","status-publish","format-standard","hentry","category-chiropractic-marketing"],"_links":{"self":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/1220","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/comments?post=1220"}],"version-history":[{"count":2,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/1220\/revisions"}],"predecessor-version":[{"id":1222,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/1220\/revisions\/1222"}],"wp:attachment":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/media?parent=1220"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/categories?post=1220"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/tags?post=1220"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}