{"id":1214,"date":"2004-06-14T14:24:55","date_gmt":"2004-06-14T19:24:55","guid":{"rendered":"http:\/\/pmaworks.com\/observations\/?p=1214"},"modified":"2011-01-24T14:26:28","modified_gmt":"2011-01-24T20:26:28","slug":"fast-tips-i","status":"publish","type":"post","link":"https:\/\/pmaworks.com\/observations\/fast-tips-i\/","title":{"rendered":"Fast Tips I"},"content":{"rendered":"<li><strong>Chiropractic Quiz.<\/strong> Once per quarter, promote an internal drawing for modest prizes based upon a drawing of patient quizzes.\u00a0 Make  up a list of eight to ten easy questions asking for the definition of  \u201csubluxation\u201d, some questions about the office (how long has the our  office been here?), history about chiropractic, and maybe referral  question like \u201cAt what age should kids get a chiropractic check-up?\u201d All  the answers should be available in pamphlets, wall posters, or even  from the staff. The staff then grade each quiz and all that are 100% go  into the drawing for prizes donated or bought from local vendors (who  are ideally also your patients). This could be a part of a special  \u201cChiropractic Education Week.\u201d<\/li>\n<li><strong>Card Quota.<\/strong> An \u201cold school\u201d program that works because it forces you to  communicate, promote and network. Set a modest goal each morning of how  many cards you are going to hand out, come rain or shine. Don\u2019t be too  ambitious, because you can\u2019t go home until you have reached your goal.  This is a disciplined program. This is a little bit like doing push-ups \u2013  It can seem tedious, but if you make a habit out of it, you will have a  stronger practice.<\/li>\n<li><strong>Special Promotions Scheduled.<\/strong> Schedule  at least two special types of promotions over the next six months, such  as a special appreciation day for your local firemen, seniors, or some  other group, or schedule a \u201cChiropractic Education Week.\u201d\u00a0 And remember, October is just around the corner, and it is as \u201cNational Spinal Health Month\u201d.<\/li>\n<li><strong>Outside Sign.<\/strong> If  you can get a marquee installed next to your outside sign, do so.  Promote your upcoming events on it. Work out a monthly schedule of  announcements mixed in with motivational quotes. Keep changing the  marquee.<\/li>\n","protected":false},"excerpt":{"rendered":"<p>Chiropractic Quiz. Once per quarter, promote an internal drawing for modest prizes based upon a drawing of patient quizzes.\u00a0 Make up a list of eight to ten easy questions asking for the definition of \u201csubluxation\u201d, some questions about the office &hellip; <a href=\"https:\/\/pmaworks.com\/observations\/fast-tips-i\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-1214","post","type-post","status-publish","format-standard","hentry","category-chiropractic-marketing"],"_links":{"self":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/1214","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/comments?post=1214"}],"version-history":[{"count":3,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/1214\/revisions"}],"predecessor-version":[{"id":1217,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/1214\/revisions\/1217"}],"wp:attachment":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/media?parent=1214"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/categories?post=1214"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/tags?post=1214"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}