{"id":1102,"date":"2006-08-04T15:01:47","date_gmt":"2006-08-04T20:01:47","guid":{"rendered":"http:\/\/pmaworks.com\/observations\/?p=1102"},"modified":"2011-01-20T15:14:39","modified_gmt":"2011-01-20T21:14:39","slug":"promoting-kids-health","status":"publish","type":"post","link":"https:\/\/pmaworks.com\/observations\/promoting-kids-health\/","title":{"rendered":"Promoting Kid&#8217;s Health"},"content":{"rendered":"<p><span style=\"font-size: medium;\"><strong>Kids Health Care and Chiropractic <span style=\"font-size: xx-small;\">(updated 8\/10\/2010)<\/span><br \/>\n<\/strong><\/span><\/p>\n<p>The \u201cBack To School\u201d season is a great time to host a special  promotion for children\u2019s health and chiropractic care. There are many  different approaches to this, which include:<\/p>\n<ul>\n<li>Kid\u2019s Health Care Awareness Week<\/li>\n<li>Kid\u2019s Day<\/li>\n<li>Kid\u2019s Health Care Workshop for Parents<\/li>\n<li>Backpack Safety Week<\/li>\n<li>Kid\u2019s Health and Safety Day<\/li>\n<li>School Supply Drive<\/li>\n<\/ul>\n<p>These are internal promotions for your patients and their family and friends. (They can also be for external promotion as well.)<\/p>\n<p>For those of you who have the <a href=\"http:\/\/pmaworks.com\/chiropractic\/products\/chiropractic-marketing-manager-system\" target=\"_blank\">Marketing Manager System <\/a>(sm)  , you can click to the \u201cToolkit\u201d and, under \u201cSpecial Promotions\u201d and  find more information about promotions to and for kid\u2019s.<\/p>\n<p>These events are not usually designed to generate a large number  of\u00a0new patients in the short term.\u00a0 A few perhaps, but they can be a  useful tool to create long term relationships with parents, future  patients, and good will in your community.<\/p>\n<p>For more information on children health care and chiropractic, look into the follow linked sources:<\/p>\n<ul>\n<li><a href=\"http:\/\/www.amerchiro.org\/content_css.cfm?CID=65\">Backpack Misuse Leads to Chronic Back Pain, Doctors of Chiropractic Say<\/a><\/li>\n<li><a href=\"http:\/\/www.amerchiro.org\/content_css.cfm?CID=629\">School Backpack Use Increases Risk of Childhood Back Pain<\/a><\/li>\n<li><a href=\"http:\/\/www.amerchiro.org\/content_css.cfm?CID=413\">Lighten The Load<\/a><\/li>\n<li><a href=\"http:\/\/www.backpacksafe.com\/topic.asp?pid=1\">Backpack Safety America\/International<\/a><\/li>\n<\/ul>\n<p>We have also added a <a href=\"http:\/\/www.pmaworks.com\/main\/uploads\/back_pack_safety_week.pdf\">sample poster<\/a> which you can down load, and an <a href=\"http:\/\/www.pmaworks.com\/main\/uploads\/back_to_school_poster.pdf\">extra poster <\/a>that  one of our clients just did.\u00a0(Active clients and Marketing Management  System owners: let us know and we can email you the poster on Word  format, or you can find them on your MMS program or on your PMA members  site.)<\/p>\n<p>By the way, internal office posters do not have to be  professionally done.\u00a0 In fact, they are usually less effective if they  are.\u00a0 Internal posters are just friendly notices, between you and the  patient.<\/p>\n<p>As with all internal type of promotions, the effectiveness of this  program depends upon the motivation level of the doctors and staff.\u00a0 Do  you and your doctors and staff have a real purpose for this promotion?\u00a0  If so, are you going to have some fun with it?\u00a0\u00a0 If so, it will work  well!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kids Health Care and Chiropractic (updated 8\/10\/2010) The \u201cBack To School\u201d season is a great time to host a special promotion for children\u2019s health and chiropractic care. There are many different approaches to this, which include: Kid\u2019s Health Care Awareness &hellip; <a href=\"https:\/\/pmaworks.com\/observations\/promoting-kids-health\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-1102","post","type-post","status-publish","format-standard","hentry","category-chiropractic-marketing"],"_links":{"self":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/1102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/comments?post=1102"}],"version-history":[{"count":1,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/1102\/revisions"}],"predecessor-version":[{"id":1103,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/1102\/revisions\/1103"}],"wp:attachment":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/media?parent=1102"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/categories?post=1102"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/tags?post=1102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}