{"id":1092,"date":"2006-09-22T14:53:00","date_gmt":"2006-09-22T19:53:00","guid":{"rendered":"http:\/\/pmaworks.com\/observations\/?p=1092"},"modified":"2014-09-10T11:39:41","modified_gmt":"2014-09-10T16:39:41","slug":"spinal-health-awareness-week","status":"publish","type":"post","link":"https:\/\/pmaworks.com\/observations\/spinal-health-awareness-week\/","title":{"rendered":"Spinal Health Awareness Week"},"content":{"rendered":"<p>The <a href=\"http:\/\/www.acatoday.org\/\" target=\"_blank\">American Chiropractic Association<\/a> recognizes October as <a href=\"http:\/\/www.acatoday.org\/content_css.cfm?CID=4427\" target=\"_blank\">National Chiropractic Health Month. <\/a>You can use this as a springboard and tie-in to sponsor a &#8220;Low Back Awareness Week&#8221; or &#8220;Spinal Health Awareness Month.&#8221; \u00a0It can be \u201cin conjunction with National Spinal Health Month.\u201d<\/p>\n<p>Throw up some posters around the office, get some press releases off to local newspapers, and put a notice in your statements.\u00a0 Offer a free spinal screening, a trigger point workshop, or whatever you want. The more attractive the offer, the better.\u00a0 Have a staff meeting and cook up something fun.\u00a0 This is designed to generate referrals, but to do so, it should also generate some enthusiasm with your staff.<\/p>\n<p>You can find a down-loadable poster <a href=\"http:\/\/www.pmaworks.com\/main\/uploads\/spinal_health_awareness-gen_001.pdf\">here<\/a> in pdf format. For those of you who have the <a href=\"http:\/\/pmaworks.com\/chiropractic\/products\/chiropractic-marketing-manager-system\" target=\"_blank\">Marketing Manager System CD or Binders<\/a>, you may <a href=\"mailto:Posters@pmaworks.com\">email us<\/a> and we will send you two sample posters in Word format for easy customization.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The American Chiropractic Association recognizes October as National Chiropractic Health Month. You can use this as a springboard and tie-in to sponsor a &#8220;Low Back Awareness Week&#8221; or &#8220;Spinal Health Awareness Month.&#8221; \u00a0It can be \u201cin conjunction with National Spinal &hellip; <a href=\"https:\/\/pmaworks.com\/observations\/spinal-health-awareness-week\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[309,53,311,310,308],"class_list":["post-1092","post","type-post","status-publish","format-standard","hentry","category-chiropractic-marketing","tag-awareness","tag-health","tag-mms","tag-october","tag-spinal"],"_links":{"self":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/1092","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/comments?post=1092"}],"version-history":[{"count":6,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/1092\/revisions"}],"predecessor-version":[{"id":3403,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/posts\/1092\/revisions\/3403"}],"wp:attachment":[{"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/media?parent=1092"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/categories?post=1092"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pmaworks.com\/observations\/wp-json\/wp\/v2\/tags?post=1092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}